Greetings! February proved to be an eventful month for all of us, packed with new projects and endless excitement. We had our plates full, from orchestrating Valentine’s Day campaigns with Revello and Ritzbury, to empowering Malaysians with the Merdeka Award Grant and carrying out our very own planning conclave. However, as per our usual Enfectious style, we emerged victorious and made some unforgettable memories in the process. Curious about all the juicy details? Continue reading our latest edition of 'The Epidemic' to get the scoop on all the Enfectors' antics from February.

Gifting Love With Revello Finemelts

The Enfectors were tasked with creating an exciting campaign for the Revello Finemelts product range, which is all about gifting. We put our thinking caps on and came up with an influencer based giveaway campaign, creating a gift box for Valentine’s Day, which included a yummy slab of Revello Finemelts. We selected 10 lucky winners who received this sweet and thoughtful gift box. We even carried out a video production that focused on gifting happiness with Revello Finemelts.

Falling in love with Ritzbury

We were tasked with creating an intriguing and heartfelt Valentine’s Day campaign for Ritzbury. Our talented team of Enfectors created a digital campaign that ran parallel to their offline Valentine’s Day campaign of sharing love. We also did a massive giveaway for 50 lucky couples, by taking them on a whale watching cruise sponsored by Ritzbury. There were many pleasant surprises lined up for the couples on their cruise. We had close to 1,000 comments and entries that expressed sweet stories of love.

Furthermore, we traveled through time and brought out a sense of nostalgia by putting together old romantic TVCs of all the love stories told by Ritzbury. We told a new love story with Ritzbury, one that shared love through time.

Global Excellence With Merdeka!

The Enfectors were tasked with executing a digital campaign for the Merdeka Award Grant, to create brand awareness and drive applications for the Grant programme in Malaysia. To achieve this, we will run the campaign in two phases. Phase I of the campaign will focus on driving applications on platforms like Facebook, Instagram, Google and TikTok. Phase II of the campaign will focus on building engagement and increasing followers using Facebook.

Locked and loaded to
take on 2023/2024

We have been obsessed with marketing since our inception! During our annual planning conclaves, the Enfectors go all-in by setting goals and building strategies before the new financial year starts. We discussed how we make this obsession our main growth driver. Enfectors joined from all parts of the world, both physically and remotely. It was a long and arduous day, but we made sure that the conclave was a success and headed home to some cool beers!

Brews, beats and awards!
A night to remember

While the year has been challenging, the Enfectors rose to the occasion with resilience and unrelenting determination to make it a huge win! In celebration, we danced to disco beats and sang our hearts out. We also cracked open some ice-cold beers, feasted on hot kottu and gave out a few well-deserved awards. Here's to a brighter future with renewed energy and fresh perspectives!